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Community Organizing
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=== How Community Organizers Build Political Power === # '''Building Membership Organizations''': #* '''Creating a Base''': Organizers build a membership base that includes individuals and institutions like churches and labor unions. This base is essential for mobilizing support and resources. #* '''Leadership Development''': Developing local volunteer leaders who represent the organization and engage with the media and power structures. # '''Identifying and Addressing Issues''': #* '''Issue Identification''': Organizers identify specific issues within larger problems, focusing on grievances that have clear demands and identifiable targets. #* '''Direct Action''': Using direct action, such as face-to-face confrontations with decision-makers, to demand specific changes. # '''Strategic Campaigns and Small Wins''': #* '''Small Wins''': Achieving small, concrete victories helps build momentum and demonstrates the effectiveness of collective action. These wins build confidence and encourage further participation. #* '''Building Power''': Each small win contributes to building the organization’s power, as it shows that the group can achieve results and makes it easier to mobilize for larger goals. # '''Training and Education''': #* '''Training Programs''': Providing training to develop the skills of organizers and leaders. #* '''Educational Role''': Helping volunteer leaders develop their capacities while also learning from the community. # '''Building Networks and Alliances''': #* '''Institutional Relationships''': Building relationships among leaders of various institutions to create a network that can exert collective pressure on local institutions. #* '''Community Projects''': Local projects addressing community needs foster relationships and mutual support among members. # '''Adaptability and Innovation''': #* '''Continuous Adaptation''': Regularly reviewing and updating strategies to stay relevant and responsive to changing conditions. #* '''Encouraging Innovation''': Experimenting with new methods of organizing to find effective approaches. “How Organizations Develop Activists” by Hahrie Han <span id="main-points"></span> ==== Main Points: ==== # '''Transformational vs. Transactional Approaches''': #* '''Transformational Organizing''': Focuses on developing members’ motivations and capacities for involvement, fostering long-term commitment, and building democratic citizens. #* '''Transactional Mobilizing''': Aims at achieving immediate, specific outcomes by engaging people in short-term actions without necessarily developing their deeper commitment or skills. # '''Blending Online and Offline Strategies''': #* Effective civic associations use a mix of online and offline tools to build both the breadth (quantity) and depth (quality) of activism. #* Online tools can facilitate rapid mobilization, while offline strategies are crucial for relationship-building and leadership development. # '''Investing in Members vs. Membership''': #* Investing in members (developing their skills and motivations) helps build a strong, committed activist base. #* Investing in membership (increasing the number of participants) helps achieve scale. Successful organizations do both. # '''Challenges in Modern Political Context''': #* The temptation to rely on quick, scalable online mobilization can detract from the long-term work of developing activists. #* Despite increased engagement opportunities, many associations feel they lack the power to address fundamental societal issues. <span id="strategies-and-tactics"></span> ==== Strategies and Tactics: ==== # '''Transformational Organizing''': #* '''Relationship Building''': Developing strong interpersonal relationships among members to foster a sense of community and mutual commitment. #* '''Strategic Autonomy''': Giving volunteers some control over their activities to enhance their sense of agency and ownership. #* '''Feedback and Reflection''': Providing continuous feedback and encouraging reflection to help activists understand their impact and develop their skills. # '''Transactional Mobilizing''': #* '''Targeted Outreach''': Using data and analytics to identify and engage individuals who are already motivated and have the necessary skills. #* '''Scalable Actions''': Implementing strategies that can quickly mobilize large numbers of people, such as email campaigns and social media outreach. # '''Blending Strategies''': #* '''Integrated Voter Engagement''': Combining mobilizing and organizing to build both immediate action and long-term activist development. #* '''Engagement Organizing''': Using both online and offline methods to engage people in meaningful ways, ensuring that online actions are supported by offline relationship-building. # '''Maintaining Engagement''': #* '''Creating Participatory Opportunities''': Offering various ways for members to get involved based on their interests and capacities. #* '''Building Community''': Fostering a sense of belonging and mutual support among members to sustain long-term engagement. # '''Leadership Development''': #* '''Training and Coaching''': Providing formal training and ongoing coaching to develop members’ leadership skills. #* '''Reflective Praxis''': Encouraging continuous reflection and learning to help members grow as leaders and activists. # '''Organizational Practices''': #* '''Intentionality in Mobilizing''': High-engagement chapters are deliberate in their mobilizing efforts, ensuring that actions contribute to long-term organizing goals. #* '''Experimental Approaches''': Testing different strategies to find the most effective ways to recruit and retain activists. <span id="supporting-theory"></span> ==== Supporting Theory: ==== * '''Alexis de Tocqueville''': Civic associations as “great free schools of democracy” that develop democratic citizens. * '''Theda Skocpol''': Democratic organizing becomes the norm when leaders have incentives to draw others into movements and associations. * '''Marshall Ganz''': Effective organizing involves identifying, recruiting, and developing leadership at all levels, creating a community that mobilizes its resources. By understanding and implementing these strategies, civic associations can build the power they need to address fundamental societal issues and support a healthy democracy. <span id="online-tools-for-rapid-mobilization"></span>
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